Hi! I am Gabriel.
An experienced product designer and storyteller specializing in UX design and data visualization.
Oh, and also a children’s book author.
Some of My Recent Work
These pieces of work reflect my years of experience in different mediums.
2026 World Cup Buzz
The Oscars are an annual buzz talk around the social channels. We wanted to gather the engagement and sentiment among various categories in order to predict popularity among them.
Under Armour Social Command Center
Users struggle to extract actionable insights from overwhelming amounts of raw data. We took that data and turned it into a storytelling journey.
2026 Academy Awards ENGAGEMENT CENTER
The Oscars are an annual buzz talk around the social channels. We wanted to gather the engagement and sentiment among various categories in order to predict popularity among them.
South By Southwest Social Engagement Display
At an event this big, standing out matters. We transformed our booth into a data-driven social activation that turned live audience sentiment into the event’s biggest conversations.
Sprinklr Display Platform
How we transformed a basic social listening tool into a social data analytics powerhouse.
Super bowl LIV Social Interactive Display
To capture your audience at an event you require more than just souvenirs and pretty pictures. We transformed what they wanted to show into a gamification experience.
McDonald’s Famous Times Square Bacon Poll
How do you create a poll for your business and make it work for your audience? You grab the biggest canvas.
Fila Rebrand Project At Full Sail University
For my final Master’s project, I had to pick a brand that to my view, needed a refresh, and create a full marketing guideline booklet.
Education & Experience
1998-2004
University of Monterrey – Monterrey, MX
BA in Technology and Information.
2005-2006
Full Sail University – Winter Park, FL
AS in Digital Arts and Design
2006-2007
Web Designer – ERA Europe
Designer and developer for their main Real Estate commerce website.
2007-2009
Rich Media Designer – T3 ( Now Material )
Principal designer of banners and above-the-fold headers for retail clients like JC Penney, AZ Jeans, Marriott and Universal Studios.
2009-2010
Interactive Designer – Dell Technologies
Oversaw design of web banners and side headers for online content within consumer as well as SMB site.
2010-2011
Full Sail University – Winter Park, FL
MFA in Digital Media
2010-2011
SR. Interactive Designer – Lin Digital
Managed the development of rich media templates to expedite build time for design team. Enhanced design team efficiency by introducing innovative template solutions.
2011-2017
SR. Interactive Designer – Sizmek
Collaborated with researchers, engineers and product managers throughout design process – from creating research protocols, personas, scenarios, information architecture and wireframes to building user interface prototypes.
2017-2026
Product Design Manager – Sprinklr
Lead product design for data visualization experiences serving Fortune 500 clients overseeing capacity planning, resource allocation, and design reviews for a distributed team across New York, London, and Dubai.